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What’s Happening Now in Search Engine Optimization

Learn what's new in SEO to form your SEM Strategy

SEO and Paid Search News

  • How to test and perfect nearly everything in PPC 16 Aug 2017 05:11 Search Engine Land Every successful advertiser knows that great headlines, powerful ad copy and compelling calls to action are the keys to conversion. But the only way to know that your ads are as effective as possible is to constantly test and refine them, to make sure …
  • Marketing Recruitment: How to Use Indeed to Find the Right Candidates 29 Jul 2017 10:00 Fitsmallbusiness Having a solid marketing expert, or marketing team, is essential for small businesses who want to grow. In this guide, we show you a marketing recruitment process that helps you find the best possible candidates in the most efficient amount of time. Why …
  • How to Lift up your Brand or How to increase reach of your business online 12 Jul 2017 10:04 PR Log   GURGAON, India - July 12, 2017 - PRLog -- We are Google AdWords partner agency. We offer a full range of digital marketing services. Digital marketing is the only way to promote your business services globally and helping to converting audience to …
  • How much does SEO cost? 08 Jul 2017 03:13 Search Engine Land How much does SEO cost? It’s the proverbial, “How long is a piece of string?” question. And if you think about it, this is not without good reason. SEO is not as easy to nail down as, say, sending out a direct mail campaign to 100 recipients. In some ways …
  • Hotel Budget Planning: Important Considerations For Building Your 2018 Digital Marketing Budget 03 Jul 2017 18:53 Hotel News Resource Vizergy’s Guide to Resort and Hotel Budget Planning Season. - Avoid the headache and optimize your digital marketing budget this year. Part One - In this part of our Guide Resort and Hotel Budget Planning Season, we will help you familiarize yourself with …
  • How LSI Keywords Can Help You Improve Your SEO 30 Jun 2017 04:45 Seo News June 30, 2017 By Adriana Tica in Featured Keywords SE Optimization As a digital marketer, I’m constantly seeking ways to improve my own website’s organic traffic and that of my agency’s clients. If you’re the least bit familiar with SEO, then you must …
  • 5 Online Marketing Integrations Successful Businesses Use 26 Jun 2017 05:18 EContent Magazine With online spend set to become the preferred method of shopping, it’s unsurprising that recent statistics indicate the average digital marketing spend for businesses will reach $118 billion (£91.4 billion) by 2021. However, investing this amount into …
  • Why Facebook and Google Want to Market Your Reputation Online 22 Jun 2017 16:32 Entrepreneur Can I trust you? If I can trust you, I'll share a little secret with you. I want to buy from you! Of course, if I can't trust your business, I'm going to buy from a company that shows me I can trust them more than you. This is the subconscious …
  • Confused.com chief marketer: Be flexible and stay customer-focused 20 Jun 2017 06:05 Marketing magazine Flexibility is key to survival Reinvention like Madonna or Lady Gaga will be key to your success in an ever-changing world. When I was EMEA brand director at Cadbury, I didn’t realise then that it was only my first incarnation as a marketer. My first …
  • 2017 growth hacks: Optimizing organic market share 15 Jun 2017 03:46 Search Engine Land Welcome back to my eight-part series providing growth hacks to search marketers. I began by sharing growth hacks for protecting your valuable branded keywords in PPC, including teaming up with affiliates and knocking out unwanted competitors with search …